Having a culture of strong internal communications is one of the greatest motivators to staff, and if lacking, teams soon feel out of touch and uninformed. Effectively learn how to manage the most important asset and greatest risk within your organisation: your people. This 5-day Internal Communications Strategies for HR Practitioners course will teach you the secrets of employee engagement, as well as how to plan and deliver effective communications. Explore theories like persuasion and storytelling, learn how to apply them in practice, and develop an understanding of where internal communication fits into the structure, systems and processes, leadership and culture of an organisation, and how internal communicators can support the management of strategic and transformational objectives.
The Internal Communication Strategies for HR Practitioners course also introduces the fundamentals of human resource management and the role that it plays within organisations. During this 5-day course, delegates will discover how HR professionals help organisations achieve their business goals and strategic objectives and develop their HR and employee engagement skills.
This Internal Communication Strategies for HR Practitioners: Understanding Employee Engagement training course will highlight
The different approaches to internal communications and platforms to engage with employees and stakeholders
The essentials of human resource management
The latest in HR policies
Compliance and HR: employment laws and legislation
Course Objectives
At the end of the Internal Communication Strategies for HR Practitioners course, you will be able to:
Know what engagement is, why it matters and how to use communication to increase and sustain it
Understand how change and uncertainty impact engagement in the workplace and what leaders and communicators can do to address this
Have a range of strategies and tools for assessing, driving and measuring engagement in the current context and beyond
Know how to work with leaders and managers to help them engage more effectively, including remotely and across boundaries
Who should attend?
HR practitioners
Employee engagement practitioners
Managers and Supervisors responsible for delivering internal communication
Internal Communication practitioners
Team Leaders who manage people and teams
Training Methodology
Our diverse instructional approaches ensure effective learning:
– Lectures & Presentations: Engage with expert-driven, stimulating content. – Course Material: Access well-crafted supporting resources. – Group Work: Collaborate on discussions and case studies for practical insights. – Workshops & Role-Play: Participate in immersive, scenario-based activities. – Practical Application: Focus on applying theoretical knowledge in real situations. – Post-Training Support: Receive extensive support after training for skill implementation.
Training Outline
Module 1: INTRODUCTION TO INTERNAL COMMUNICATION
Defining internal communication and its purpose
Understanding the difference between strategies, plans and policies
The importance of understanding people and cultures
Good practice writing and introduction to rhetoric
Module 2: ENHANCING INTERNAL COMMUNICATIONS
Enhancing internal communications and engagement
Enhancing employee and management relations
Harnessing a fair and consistent working environment for all employees
Improve your listening skills and tackle performance problems effectively
Module 3: INTERNAL COMMUNICATION STRATEGIES
Exploring different approaches to internal communications
Develop honest and open communications during review meetings
Understand how to set clear objectives through clear and consistent messages
Positive team-building and cohesive working relationships
Module 4: ENGAGING AMID UNCERTAINTY
What engagement is and why it matters
What drives engagement in organisations and the role of communication
The impact of change and uncertainty on engagement and wellbeing
Communication strategies and tactics to maintain engagement and wellbeing during change and uncertainty
Putting together a communication strategy to drive specific engagement outcomes, during change
Module 5: FUNDAMENTALS OF HR MANAGEMENT FUNCTIONS
HR policies and principles
Ensuring policies match up with the organisational culture
Creating strategic HR plans that are flexible and adaptable to change
The process of recruitment and selection of new employees
Setting in place effective appraisal and feedback systems
The process of implementing training and development policies